Social Media Intelligence: Intermediate (Virtual Course)
Our Intermediate course on Social Media Intelligence is dedicated to investigating online communities and profile-oriented platforms. The course begins with guidance on footprinting and the mapping of a target's online presence. From there we demonstrate how to investigate specific communities and platforms and the content posted to them. The course ends with detailed guidance on the use and investigation of images, memes and other visual content posted to social media platforms.
Course Outline
Investigating Users and Profiles
Footprinting Tools and Strategies
- Defining your target
- Finding your target online
- Mapping a target's online footprint
- Investigating profile identifiers
- Unmasking hidden identities
- Investigating hidden or deleted profiles
- Data capture and collation
Working with Online Communities
Groups, Communities and Forums
- Working with forums and discussion boards
- Working with Reddit and its alternatives
- Finding and exploiting interest-based communities
- Scraping and monitoring forum data
Social Media Platforms I
Working with Facebook
- Finding Facebook pages, groups and profiles
- Mapping relationships and networks
- Scraping and downloading Facebook content
- Investigating individual users
- Investigating pages and groups
- Investigating profile content
Working with Instagram
- Searching Instagram content
- Monitoring Instagram accounts
- Investigating profiles, content and hashtags
- Investigating friends and followers
- Investigating profile content
- Understanding the role of influencers
Social Media Platforms II
Working with LinkedIn
- Searching LinkedIn content
- Monitoring LinkedIn users
- Exploring LinkedIn groups
- Scraping LinkedIn content
- Automating data extraction and analysis
Working with Snapchat
- Finding Snapchat profiles and users
- Capturing user content
- Investigating users and content
Non-Western Social Media Platforms
- Mapping the SOCMINT universe
- Popular social media platforms around the globe
- Searching for social media content in foreign languages
- Monitoring strategies for foreign social media content
Working with Images and Imagery Sources
Images and Imagery Sources
- Image search strategies and resources
- Working with chan sites and image boards
- Reverse image search tools
- Investigating memes
- Investigating image metadata
- Checking for image manipulation
- Validating images
Course Details
WHO IS THIS COURSE FOR?
This course is intended for researchers, investigators and intelligence professionals of all backgrounds, regardless of prior work experience.
HOW YOU BENEFIT
On completion of this course you will have the ability to:
- Footprint and monitor a target's online presence
- Investigate web-based communities, forums and interest groups
- Investigate social media platforms, profiles and content
- Investigate images, memes and other visual content
WHAT YOU RECEIVE
- A full set of course slides and user guides
- Templates to support requirements planning and data collation
- Tip sheets and cheat sheets
- Recommended SOCMINT tools / services as bookmarks
- Recommended readings to support further study
- A certificate of completion
COURSE FEE
EUR 1,200
COURSE PREREQUISITES
We recommend that participants complete our Social Media Intelligence: Foundations course before registering for this program.
TECHNICAL REQUIREMENTS
Please observe the following requirements:
- You will need a Windows or Mac laptop (tablet computers are not recommended)
- Install Google Chrome. You will be required to install a range of browser extensions, so it is important that you have administrative rights to your laptop
- Install Zoom
- Set up a Google account to facilitate the use of different tools
- A second monitor is recommended but not essential
Additional software requirements will be sent prior to the start of the course.
